It’s no secret that people love their Toyota, which was brilliantly showcased with our next collaboration. Plural yet again teamed up with Conill Advertising to create a website that allowed customers to create personalized badges for their cars and share them online. This initiative resulted in the creation of over 400,000 badges, making it one of the most successful online campaigns for the brand.


By working closely with their team on the UX and UI processes, Plural created an exciting and engaging responsive website that is both easy to navigate and update. Plural also customized the CMS to feature only the necessary tools, making website updates easy and seamless. This cut the agency’s upload time down by half, making it a very efficient and productive tool.